We’ve added new filtering options to the Backer Report, making it easier for creators to segment their audience and take targeted actions.
Creators can now filter backers by backer type:
- Pre-launch follower – people who followed your project before it launched
- Project follower – people who followed during the live campaign
- Backed a previous campaign – returning backers from a prior project
Each category gives you more precise control over your audience, helping you tailor communications and rewards. Use these filters to:
- Add a free reward item to a specific group of backers
- Customize post-campaign messaging for different audiences
- Engage returning supporters or new followers in meaningful ways
These enhancements make it easier than ever to understand and interact with your backers so you can strengthen your community and drive lasting support.
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