Kickstarter’s pre-launch tools just got a big upgrade. Creators can now share updates exclusively with followers during a live campaign, triggering an email notification. These targeted updates spark excitement, keep your project top of mind, and encourage those on the fence to pledge.
It’s now easier than ever to engage your community, convert early interest into backing, and build momentum throughout your campaign.
To notify followers, simply select “Followers only” in the “Visible to” dropdown when posting a project update.